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Maxx Merchants, Big Frog and ReSource Software Announce Partnership

Posted by Alex Neir on Thu, June 16, 2011 @ 07:25 AM

Big Frog Partnership
Comprehensive Point of Sale (POS) and Payment Processing for new Big Frog franchise owners

Maxx MerchantsBig Frog and ReSource Software have partnered to offer integrated POS and payment processing services for Big Frog franchise stores.

Our partnership ensures preferred pricing combined with simplified set up, deployment and customer service.

With any business, the key to success is maintaining a simple business process while, at the same time, keeping business expenses as low as possible.

ReSource and Maxx Merchant's “keep it simple” approach is designed to save Big Frog franchise owners time and money.

ReSource Software is the industry leader in small business POS and multi/unit franchisor solutions. ReSource offers the best of breed solution for Point of Sale, Inventory Management, Marketing, Invoicing, Statement Management,  Accounting and Shipping.  Resource’s customizable solution provides the entire package, from software and hardware to installation and training.

ReSource’s technology is only part of the story. While their support tools are equal to larger companies, their support staff is unrivaled. Superior customer service, delivered on each and every call, is the attitude ReSource emphasize most. Developing relationships with customers is the most important part of the business.

Maxx Merchant's goal is to deliver cost effective, secure and innovative credit card processing to small and medium sized businesses. By providing personal service and technologically advanced products, Maxx Merchants has become one of the fastest growing payment processors in the country. With over $1.1 Billion of annual processing volume their success is a result of long-term customer relationships, a well-trained sales force, superior processing platforms and a merchant friendly approach to sales.

Maxx Merchants is intent on engaging and inspiring Big Frog franchise owers by practicing the values expected from a premier payment processing company. Maxx is committed to creating an environment where the Big Frog comes first. Maxx Merchants recognize that success is not about numbers, but more importantly about people and relationships.

Integrated payment processing with ReSource Software's POS offers Big Frog franchise owers the best of breed solution:

PRICING: Big Frog has negotiated reduced credit card processing rates to ensure Big Frog franchise overhead stays as low as possible.

SET UP: ReSource Software’s POS system has been pre-integrated with Maxx Merchants payment processing suite to offer turn key credit card payment acceptance.

DEPLOYMENT: All components of the Big Frog POS and credit card processing system have been configured and tested prior to delivery. The Big Frog POS arrives on location ready for business.

CUSTOMER SERVICE: Industry leading customer service and response ensures timely resolution of any system related issues.

Tags: POS, Big Frog, Point of sale credit card processing

Getting started with a merchant account – 5 Steps

Posted by Alex Neir on Mon, April 18, 2011 @ 07:34 AM
Getting started with a merchant account – 5 Steps

This guide is intended to help your business understand merchant services and arm you with the information you need to make an informed decision on setting up a merchant account.

  1. Step 1 – What is a merchant account?
  2. Step 2 – What kinds of merchant accounts are available?
  3. Step 3 – How long does it take to set up a merchant account?
  4. Step 4 – What do I need to know when setting up an account?
  5. Step 5 – Who should I use to set up the account?

What is a merchant account? Starting with the basics, a merchant account enables your business with the ability to accept credit cards payment for provided goods and services sold. It is important to understand three fundamental principles:

  1. A merchant account is underwritten by a financial institution so expect to provide financial documentation pertaining to your business.
  2. A merchant account allows your business to accept payments via credit card.
  3. A merchant account is treated like a line of credit. Money received from your customers is deposited immediately into your account, however that money be charged back for up to 18 month from the original sale. This creates a line-of-credit in the eyes of the funding bank.

What kinds of merchant accounts are available? There are many different merchant accounts that are offered depending on how your business intends on accepting credit cards. The 4 major account categories are:

  1. A retail merchant account
  2. A Mail Order, Telephone order (MOTO) merchant account
  3. a internet merchant account
  4. A Point of Sale (POS) merchant account

How long does it take to set up a merchant account? A merchant account can be set up in as little as 24 hours or as long as 2 weeks. It depends on a few factors.

  1. Type of business
  2. Industry of the business
  3. Requested account volume
  4. Business Financials

What do I need to know when setting up an account? It is beneficial to understand all the rates and fees associated with the account, how they are charged and what they mean. It is also beneficial to understand that a lot of the charges associated with the account are negotiable.

Who should I use to set up the account? There are many options when selecting a provider.  Be sure to weigh the benefits and cost associated with each to make  the most informed decision for your business.

Tags: What is a Merchant Account, Credit Card Processing Account, MOTO Account, Credit Card Processing Fees, Point of sale credit card processing

Considering a wireless credit card processing machine?

Posted by Alex Neir on Fri, July 30, 2010 @ 01:22 PM

Considering a wireless credit card processing machine?

Why go wireless? There are numerous reasons to select a wireless processing solution. This is especially true if your business is mobile or transactions are frequently conducted at events, fairs, tradeshows or any location away from your main office or retail store.

The first question to ask when considering a wireless credit card processing machine: What are the benefits?

wireless credit card processing machine
  • Lower processing rates. Your business is able to save a considerable amount on the processing fee if you are swiping the customer’s credit card through a terminal as opposed to keying the card in. This savings is passed on by the credit card issuer as there is less risk associated with the sale. Your business can typically save half to a full percentage point by swiping the card at the sale.
  • Added convenience. Depending on the volume of transactions, it can be very cumbersome to capture your customers card data only to have to key it all in at a later time. In addition, you no longer have to worry about loosing your customer’s card information and, therefore, the revenue from the sale.
  • Reduced exposure to fraud. Through processing the authorization at the sale you reduce your exposure to bad debit. If the customer has the funds necessary to complete the sale you are notified before your products and services are rendered.

Now that we have identified the benefits, what considerations need to be made when selecting a wireless credit card processing machine?

  • Equipment. As for equipment you have more than a few options. Almost every manufacture offers a wireless version of their wired terminal. However, the terminals tend to be a bit costly as most retail for around $600 to $900. Another option is to utilize a mobile phone as your wireless credit card processing machine. There are a lot of card swipers that have been engineered to work with mobile phones. Depending on the mobile device you have it may make sense to investigate the availably of a swipe device that is compatible. If you have an iPhone, Maxx Merchants has an iPhone charge card POS that could be a good fit.
wireless credit card processing machine
  • Coverage Plan. The next consideration is the data plan needed by your wireless credit card processing machine to access a wireless network to complete the transaction. If you elect a traditional wireless terminal you will be required to purchase a network access plan for the terminal to work. This is another good reason to utilize a mobile phone as you will likely already have a data plan in place.
  • Fees. Your wireless credit card processing machine will require a merchant account to process payments. The fees associated with the account are negotiable. For a detailed explanation of the fees and rates please see our blog on affordable credit card processing.

I hope this article is helps you and your business determine the best wireless credit card processing machine. If you would like additional guidance in avoiding mistakes when opening a merchant account please download our whitepaper.

Tags: wireless credit card processing machine, Affordable Credit Card Processing, Point of sale credit card processing

Point of sale credit card processing

Posted by Alex Neir on Wed, July 07, 2010 @ 08:22 PM

Point of sale credit card processing

Point of sale credit card processingA point of sale (POS) is the location as which the sale or transaction occurs and is typically associated with check out. A point of sale system is the hardware and software that is used to complete the check out.

Payment for the transaction is a fundamental piece of the check out process and is usually not included as a function of most the point of sale systems. Most point of sale systems will need a piece of middle ware to sit between the point of sale software and the credit card processing software. The job of the middleware is to translate the payment information into a language that the credit card processing software can understand. Some examples of point of sale payment middle ware include PC Charge and IC Verify. 

Now that your business is interested in point of sale credit card processing you will need to determine which middle ware your POS is compatible with. Once you know the vendors that are compatible, you will want to check price and customer service for each vendor. I mention customer service as a few companies out there are notorious for poor customer service and support which will increase your overall costs to set everything up.

Once a middle ware vendor is selected the next step is to determine the payment network the middle ware vendor is compatible with. The bigger payment networks are First Data, Vital and Paymentech. The payment network is important as it will drive the credit card processor you are able to engage to set up your merchant account or credit card processing account.

Once you determine the credit card processors that are Point of sale credit card processingcompatible, you will want to check the rates and customer service for each. Keep in mind you "get what you pay for" so make sure you are not baited into signing up with a company that offers rates that are considerably lower than all the others. They are hiding the true costs of the service and the customer service will be non-existent.

If you would like help determining the perfect point of sale credit card processing solution for your business please contact us directly at

Tags: POS, Payment Processing, Point of sale credit card processing